Innovative Membership Trends
Jun 11, 2020 12:15 PM
Jennifer Coppit
Innovative Membership Trends

Jennie Coppit is a charter member of the Rotary Club of New Market in Frederick, Maryland.  She has served as the Vice President, President-Elect, and President of the Rotary Club of Southern Frederick.  Currently, she serves as the District 7620 Membership Chair and is responsible for the care and keeping of 59 clubs and over 2000 members in the central Maryland and metro-DC area.  While President of her club, Jennie was able to grow membership by 40% by starting a Satellite Club and recruiting women and young professionals as they came home from college after graduating.  As the District Membership Chair, Jennie has been applauded by Rotary International leadership for her work in successfully using the My Rotary and DACdb CRM systems as a way to grow membership. Worldwide, RI has a close rate of about 5% on leads they generate and send to clubs.  District 7620 has a close rate of almost 40%.  Jennie has served multiple roles in her professional career in the Y movement to include Executive Director where she grew membership in her branch by almost 40%. She has recently been tapped to tackle her association's strategic plan to further develop programs and services for Seniors in Frederick County.  It is her goal to go beyond the water exercise classes and monthly luncheons one often finds to be Senior programming by offering intergenerational programming; technology training that is vital during these times; and programs in the arts and humanities, the sciences, mental health, safety, and cooking.  Jennie feels that the Y's mission to develop programs that build a healthy spirit, mind, and body for all melds perfectly with Rotary's areas of focus and the Four-Way Test. You are welcome to reach out to her at rotariancoppit@gmail.com or at 301-305-2977. You can also find her on Facebook and LinkedIn.